Heading east with Outerknown and Whalebone
Whalebone x Outerknown

This is a story about a boy named Kelly.

Kelly Slater to be exact. After being the World Surf Champ a cool 11 times, Slater decided to step off the board and into something different in 2015. With his background in surfing and a commitment to keeping our world clean, Slater began Outerknown, a coastal sustainable men’s and women’s wear brand. What started as a mission to craft great-looking, lasting pieces that help protect natural resources has grown and is beginning an east coast takeover. As long-time friends of Whalebone Magazine, we’re pretty happy to share Outerknown’s two new store locations opening in Soho, NY and Boston, MA.

Line art drawings of the facades of the two new locations for Outerknown.

Discounts & Giveaways

To celebrate these new stores, we’re offering a good old-fashioned Magazine giveaway. Outerknown and Whalebone Magazine have teamed up to give you a chance to get a few things for free—for fans and future fans alike.

Free 1-Year Subscription*

The first 100 folks to make an in-store purchase at either the Soho or Boston Outerknown locations will receive a 1-year subscription to Whalebone Magazine. More about subscriptions here →

25% for the Whalebone Crew**

For existing subscribers of Whalebone Magazine, Outerknown is offering 25% off your in-store purchase at either location with proof of a subscription. 

*While supplies last. Applicable to new subscribers only.
**Please see the sales associate for information and details.

The East Coast Takeover

Inside the Outerknown Soho location.